Junk food marketing and childhood obesity: the evidence

Over one in four children in NSW are overweight or obese which puts them at risk of preventable health conditions in the future. Children with obesity are over five times more likely to have obesity as adults.

Obesity increases the risk of chronic disease, including 13 different cancers; making obesity prevention a priority area for Cancer Council NSW.

Restricting children’s exposure to junk food marketing has been identified as an international policy priority to reduce childhood obesity. It has been highlighted as one of the most cost-effective population-based strategies to reduce the prevalence of childhood obesity, resulting in children’s health gains and health service savings.

Read more about the evidence as explained by Dr Jenny Norman and Associate Professor Bridget Kelly from University of Wollongong.

Join our campaign

Let's stop junk food advertisers targeting our kids. We'll email you campaign updates and opportunities to get involved.

By clicking 'Sign up now', I acknowledge that I have read and agree to Cancer Council NSW's Privacy Collection Statement.