Junk food advertisers are targeting Aussie kids with manipulative advertising that encourages unhealthy eating habits and a pathway to poor health. Let’s make life easier for parents and give our kids the best chance to grow into healthy adults.
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We recently complained to Ad Standards about vouchers for fast food being given out to children for sports achievements.
Ad Standards agreed with our concerns.
How many other junk food companies are marketing to kids’ through these sporting achievement awards?
Has your child received a voucher for sport from a fast food company? Email us. We'd love to hear from you.
Cancer Council NSW recently complained to Ad Standards about vouchers for fast food being awarded to children for their sports achievements. These complaints about the pizza, burger and ice cream chains were upheld, with Ad Standards agreeing that these unhealthy foods should not have been promoted to kids in this way.
It's that time of the year again. Parents' Voice have just named the annual winners of the Fame and Shame Awards. The awards raise awareness of the marketing techniques that the food industry uses to promote unhealthy foods and drinks to children. And they also recognise the campaigns that do a good job by promoting healthy food and activity to children.
Our 2018 audit of 90 buses on designated school bus routes, in Sydney NSW, found 72% of food and drink advertisements on school buses were promoting unhealthy products and only one food advertisement featured fresh fruit.
Most frequent junk food advertisements were for fast food meals and sugary drinks.
Want to know more? Find out what else you can do to stop junk food advertisers targeting our kids and how to help your family establish healthy habits for life.
Over one in four children in NSW are overweight or obese which puts them at risk of preventable health conditions in the future. Children with obesity are over five times more likely to have obesity as adults.
Junk food is a term applied to foods and drinks that are high in kilojoules and have added fats, sugars and salt.
One in every five NSW children are overweight or obese and a high proportion will go on to become overweight adults, increasing the risk of cancer.