Stop junk food advertisers in their tracks

Junk food advertisers are targeting Aussie kids with manipulative advertising that encourages unhealthy eating habits and a pathway to poor health. Let’s make life easier for parents and give our kids the best chance to grow into healthy adults.

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Our Kids, Our Call

Junk food companies are using manipulative advertising tactics to entice our kids into a lifetime of poor eating habits.

Take our quiz to find out what they are up to.

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The latest on junk food marketing

Minion madness and McDonald's

Kids are obsessed with 'minions' and anything to do with the Despicable Me movie franchise and unfortunately junk food companies take advantage of this obsession. 

What's happening overseas: Ireland

Irish Heart released a report in 2016 'Who's feeding the kids online?' highlighting how junk food companies are using sneaky underhanded tactics to get to children through digital media.  

Resources

Want to know more? Find out what else you can do to stop junk food advertisers targeting our kids and how to help your family establish healthy habits for life.

Reading food labels

Food labels can help you make choices about food, however words on the front of the pack often focus on the positive features of the product and doesn't give the whole picture of what’s in the food.