Ten years on from the introduction of self-regulation junk foods continue to be advertised to children.
In the lead up to the 2019 NSW State Election, Cancer Council NSW is calling on the next NSW Government to commit to reduce the risk of cancer within the community.
Reducing childhood obesity is one of the four priority areas that Cancer Council NSW is calling for action through the Saving Life 2019 campaign.
Currently one in five NSW children are overweight or obese, and a high proportion will go on to become overweight adults. Overweight or obesity in adulthood increases the risk of 12 different types of cancer. Our environment is currently dominated by junk food marketing. Children are particularly vulnerable to marketing messages and the junk food advertising influences their food preferences, increases pester power and ultimately affects what they eat.
The NSW Government has committed to reducing childhood obesity, and evidence shows that restricting exposure to junk food advertising is a cost-effective prevention strategy. However, a recent study conducted by Cancer Council NSW found that 84% of food advertisements on train stations controlled by NSW State Government were for junk food. NSW Government has an opportunity to show leadership and take action on childhood obesity by restricting junk food advertising on state owned property.
What can you do to help?
Cancer Council NSW needs your support. Sign the Saving Life 2019 petition and join us to call on the next NSW Government to reduce the impact of cancer in our community.
If you would like to know more about the Saving Life 2019 campaign please visit the CanAct website.