Children are exposed to up to 2800 junk food ads every year on their way to and from school, according to Cancer Council NSW and University of Wollongong research.
The UK government has announced a ban on the advertising of foods high in fat, sugar or salt (HFSS) being shown on TV before 9pm and online. This is an important step forward in protecting children from the effects of junk food marketing. The evidence that unhealthy food marketing influences children’s food choices is strong, yet governments worldwide have been hesitant to step in and protect children.
Junk foods continue to be advertised to children, ten years on from the introduction of industry codes.
About 200,000 NSW children use the train or bus daily. Food companies place advertising to target children on these journeys.
It's no surprise to us, but Kinder Surprise targeted kids with an interactive game on a digital billboard.
Kids are obsessed with 'minions' and anything to do with the Despicable Me movie franchise and unfortunately junk food companies take advantage of this obsession.